About Me
Hello, welcome to my page, here's a short intro to get you going!
I'm a seasoned Senior Brand Manager with a passion for all things branding and marketing. Throughout my 8+ year career, I have had the privilege of working with marquee brands like Zeta, PhonePe, Smallcase, and Sun Mobility, and have even ventured into entrepreneurship with InMandi.
My unique journey has given me an in-depth understanding of both sides of the marketing and advertising industry, allowing me to craft and deliver compelling narratives that connect with consumers and drive brand growth. Whether it's developing a brand from scratch or revitalizing an established one, I take pride in every step of the process.
What excites me most about my work is the opportunity to learn and share a new perspective about something new each day and to use that knowledge to make a tangible impact. I look forward to bringing this passion to future roles and challenges and continuing to grow both personally and professionally.
My Portfolio
Phonepe
Sun Mobility
Smallcase
As a key player in the marketing team at PhonePe, I implemented innovative strategies that significantly drove brand growth. My focus was on fostering deeper consumer engagement and ensuring a strong, consistent brand message across all campaigns and channels.
Smallcase
Sun Mobility
Smallcase
I played a pivotal role in defining the brand's positioning and developing targeted marketing strategies in line with financial market trends. Through effective product promotion and an emphasis on user engagement, I significantly contributed to the brand's visibility and growth."
Sun Mobility
Sun Mobility
Sun Mobility
At Sun Mobility, I revitalized the brand narrative, developing a comprehensive brand architecture and guidelines. My efforts culminated in a successful rebranding initiative, a first-of-its-kind 'Vision video', increased brand visibility across platforms, and redefining the brand's image in the market.
InMandi
nextleap
Sun Mobility
InMandi was my brainchild, encapsulating our vision to empower, connect, and grow the Indian influencers' ecosystem, driving both views and meaningful engagement. Click to explore the dynamic portfolio that garnered widespread attention shortly after its launch.
nextleap
nextleap
nextleap
At NextLeap, I built the marketing structure, and introduced innovative initiatives, leading to significant growth in engagement across platforms such as LinkedIn and YouTube. My focused SEO optimization and content strategy efforts significantly enhanced our user engagement and brand recall.
Certifications
Brands worked with
Brands consulted for
